Keri Shull, host of The HyperFast Agent Podcast, talks with Jeff Pfitzer, Regional Manager at USA Mortgage, Mortgage Lender, and Marketing Video Expert. Jeff shares tips regarding creating videos that engage your audience and prove that you know your region well.
- Jeff Pfitzer explains what he does on a day-to-day basis
- Where Jeff start with agents he works with
- What tactics does Jeff feel that the average real estate agent is missing?
- How real estate agents should get started with their content
- Why was Jeff Pfitzer featured on the news?
- The passions and niches agents can build around
- Fashion, food, fitness, and family are the Four F’s for popular content
- What is Jeff Pfitzer’s advice about branding videos?
3 Key Points:
- Become the digital mayor of your area.
- Keep your content 80% personal and 20% business.
- Take your passion or hobby and create media content about it.