Show Notes

Will Penney has been in the real estate business for a long time, and started his own company in 2001—a small yet productive team that closes about 200 deals a year. In addition to his thriving real estate business, Will has started another business that helps realtors better market their services on Facebook. The business focuses on utilizing Facebook’s unique group system to increase engagement with quality content. 

Listen to Dan and Will’s discussion on these topics:

•  Getting more referrals

•  Using Facebook Groups to share content

•  Building more loyalty 

Don’t miss this opportunity to listen to two masters of real estate share industry secrets!

Quotes to Share

💬 There's no other way to stay in touch with your people daily. There's just no other tool. 

– Will Penney

💬 Most realtors are on Facebook. Most people are on Facebook, and groups are designed for conversations and engagement [...] so it makes absolute perfect, perfect sense. 

– Will Penney

💬 Facebook is where the average American buyer and seller is, whether we like it or not.

– Will Penney

Resources Mentioned

Social Orchard Website:

Penney Real Estate Website: